A custom factory order lets you build a new Chrysler, Dodge, Jeep, or Ram exactly the way you want it, choosing the colors, options, and accessories yourself instead of settling for what happens to be on the lot. At Bryden Motors in Beloit, WI, there is no extra charge to order, you get prioritized order processing and build scheduling, and most orders generally fulfill in 4 to 12 weeks, depending on the model. Here is how the process works from first click to final delivery.
What a Custom Factory Order Actually Is
When you shop a dealer lot, you are choosing from vehicles that were already built and shipped. That is fast and convenient, but it means compromising: maybe the color is right but the trim is not, or the truck has the towing package you want but the wrong interior. A custom factory order flips that around. You tell the factory what to build, and it builds your vehicle to your spec.
At Bryden Motors, you should not have to settle. You pick the colors, options, and accessories, and the vehicle that shows up is the one you actually designed. Drivers across Wisconsin and the greater Rockford area use this to get a Jeep configured just the way they like, or to build the truck that fits how they really work and play.
Why Order Instead of Buying Off the Lot
A factory order makes the most sense when you have a clear picture of what you want and you would rather wait a few weeks than settle for a close-enough match. Here is what you get by ordering through Bryden Motors:
- You configure your ideal vehicle. Every color, every option, and every accessory is your call, so nothing on the window sticker is a surprise or a compromise.
- You get prioritized order processing and build scheduling. Your order moves through the pipeline as a build, not as a hope that the right unit lands on the lot.
- You control how incentives apply. You can lock in pricing and applicable incentives at the time of order, or claim the incentives active at the time of delivery, whichever you prefer. That flexibility protects you if programs change while your vehicle is being built.
- There is no extra charge to custom order. Ordering your vehicle does not cost more than buying a comparable one from inventory.
That last point is worth repeating, because a lot of shoppers assume a factory order comes with a premium. It does not. Vehicle prices are negotiated and agreed upon by the customer and the dealer at the time of ordering. Your dealer may require a deposit to place your order.
How the Ordering Process Works, Step by Step
The process is built to be simple, and a Sales Consultant walks with you the whole way.
1. Start your order. Visit the Custom Factory Order page and start your order. You provide some basic information, make a few initial selections, and submit. That is all it takes to get the ball rolling.
2. Build it with a Sales Consultant. A Bryden Motors Sales Consultant will contact you to help complete your order, selecting from the available colors, options, and accessories for your chosen model. You can handle this in person at our showroom or remotely, whatever fits your schedule. This is where the vehicle really becomes yours.
3. Place the order and settle the numbers. You and the dealer agree on pricing at the time of ordering, and you decide how you want incentives handled: lock them in now or take what is active at delivery. If a deposit is required to place the order, your consultant will let you know up front.
4. Track the build. Once your order is in, our team provides updates as we receive them from the manufacturer, including where your vehicle is in the process and its estimated arrival date. You are not left wondering.
5. Take delivery. When your vehicle arrives at the dealership, your Bryden Motors representative will confirm its arrival, collect any additional information needed to complete the sale, and schedule a convenient time and location for final delivery. Then you drive home in the exact vehicle you designed.
How Long Does a Custom Order Take?
Build time depends on the model, since each one carries a different amount of time associated with the custom build. Our team can give you more specific details on estimated build time once you select a model. As a general guide, orders fulfill in 4 to 12 weeks. For a lot of shoppers, that short wait is an easy trade for getting precisely the right vehicle instead of a near miss.
What You Can Order at Bryden Motors
You can custom order any of our vehicles, and that covers the full Chrysler, Dodge, Jeep, and Ram lineup. A few popular starting points for drivers in Beloit, Janesville, and across southern Wisconsin:
Build your own truck. If you want to spec a work-and-play truck down to the powertrain, bed, and towing setup, the Ram 1500 is the natural place to start. Drivers near Janesville regularly order trucks configured for exactly how they use them.
Configure a Jeep for the trail or the daily drive. The Jeep Wrangler and Jeep Gladiator are natural candidates for a custom order thanks to the sheer number of colors, tops, and packages available.
Not sure yet? Browse the new inventory to see what is already available and use it as a reference point for the build you want to order.
Whichever way you go, your Sales Consultant will confirm the current available colors, options, and accessories for your specific model before you finalize anything.
Financing and Incentives on a Factory Order
A custom order does not slow down the money side. You can get financing started while your vehicle is being built, so everything is ready when it arrives. Our finance team works with buyers in every situation, including first-time buyers and those rebuilding credit, and we will work to find terms that fit your needs. All financing is subject to credit approval.
Because you choose whether to lock incentives at order or take what is active at delivery, it is worth reviewing the current vehicle specials with your consultant so you can pick the path that saves you the most.
Ready to Build Yours?
Stop scrolling other dealer lots hoping the right combination shows up. Design the Chrysler, Dodge, Jeep, or Ram you actually want and let the factory build it for you. Start your custom factory order at Bryden Motors, 548 Broad Street in Beloit, or contact our team with any questions before you begin.